Not So Different Love
Not So Different Love is a conceptual project to expose the public to the idea that LGBTQ+ people are not so different from the perceived “normal” people. This campaign aims to show consensual adult LGBTQ+ relationships in public spaces.
Logo
A simple design was used to project a direct message “not so different love”. The “LOVE"” is in different rainbow colors to indicate the LGBTQ+ affiliation. The logo is direct and tella you exactly what it is with no room for misunderstanding.
Signage
Merch
Merchandise is showcased to keep the message prominent and showcased in various natural locations. The term promotes acceptance and understanding through exposure, subliminal messaging, and become familiar.
